Logo Clothing Shop Becoming Stitch & Stone Co.

Medical · Healthcare

Averna — Precision DNA Embroidery

Fine-detail DNA helix embroidery when another vendor said "this is the best we can do."

Client

Averna — medical research company.

Goal

Embroidered North Face jackets reflecting the company's precision and premium image.

Challenge

  • Logo included extremely fine details, including a 1-inch DNA helix. A previous vendor failed to execute.

Solution

  • Adjusted stitch density, used thinner thread and specialized needles, ran multiple test samples, and fine-tuned machine tension.

Result

  • Client called the work "perfect." Even the highly particular CEO was satisfied. They continue ordering and have referred others.

Key takeaway

Precision embroidery that matches the highest client standards — even when others say it can't be done.

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